Marketing & Advertising
From understanding social media to creating a logo to running Facebook ads, our marketing resources will help make your business memorable to customers and communicate your mission with clarity.
FEATURED OFFER
$99
Most Popular
- Workbook and video course:Â What to Create and Why
- Storytelling Workbook to help you create content that resonates with your audience's needs, wants, and pain points
- Content Calendar Template to make mapping out and scheduling content across all platforms easier than ever (beyond just social!)
- Post Performance Dashboard to track what's doing well and why, from podcasts to blogs to emails
- Low Cost Content Creation Strategies Workbook to make incredible content accessible to businesses of every budgetÂ
- Content Alignment Scorecard to make it easy to know what NOT to post
Guides, Classes, Workbooks, & More
Building a Brand & Tone Guide
In this Small Town Startup-exclusive strategy doc, we'll walk you through every step of building a brand and tone guide, from selecting colors and fonts to designing a logo. You'll come away with a better understanding of how to visually communicate your brand AND the confidence you need to put together your own brand kit!
$14.99 USD
The Ultimate Real Estate & Mortgage Industry Guide to Facebook Ads
Includes: How to set up your Facebook Business Account How to add Facebook Pixels to your website pages How to customize your audiences How to A/B test the ads you place How to create landing pages to send Facebook Ad traffic to and capture their information for follow-up Ideas for lead magnets to place on landing pages to generate demand
$19.99 USD
Small Business Online Visibility Workbook
Want to learn the basics of making yourself easy to find online? This four-part workbook covers everything you need to know about website optimization, SEO, your Google Business profile, and more!
$29.99 USD
Creating Your Brand Persona
In this quick workbook, you'll walk through four easy steps to building a brand persona that clearly showcases your business's vision, values, and voice. Learn the importance of taking 'logical shortcuts', how to select an archetype that fits your brand, and more!
$14.99 USD
When Do I Need to Outsource Marketing?
Feeling it might be time to find marketing help for your small business, but not sure if it's worth the investment? Let this Q&A worksheet help you make the call!
$3.99 USD
Engagement Down on Social Media? Here's Why and How To Adapt
Social media engagement is down across the board, and traditional metrics such as likes and comments are no longer enough. In this course, we show how engagement rates are dropping despite rising user numbers and how small business owners in small towns can stay ahead - and may even have an advantage compared to the big guys!
$9.99 USD
Small Business Saturday Mini Kit
Everything you need to make this Small Business Saturday your best yet, from a metric-tracking dashboard to list of giveaways for customer engagement!
$4.99 USD
The Ultimate Q4 Marketing Plan & Toolkit for Small Businesses in Small Towns
The Ultimate Q4 Marketing Plan & Toolkit includes everything you need to finish the year for just $99, including a day-to-day planner, massive workbook of social media prompts, in-depth ad setup guides, podcasts on key Q4 topics, and more!
